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afaqs!
afaqs.com > news > advertising > gap-puts-its-denim-spin-on-dancing-on-my-own-in-new-campaign-12257545

Gap puts its denim spin on ‘Dancing on My Own’ in new campaign

6+ hour, 10+ min ago   (341+ words) afaqs! "Gap has launched its Fall 2026 campaign, "Denim on Your Own", featuring musician Malcolm Todd and actor Inde Navarrette The campaign film uses Todd"s reinterpretation of Robyn"s "Dancing on My Own" and follows Todd and Navarrette across different…...

afaqs!
afaqs.com > news > advertising > blissclub-takes-on-denim-discomfort-with-zenims-launch-12238589

Blissclub takes on denim discomfort with Zenims launch

6+ day, 11+ hour ago   (186+ words) afaqs! "Blissclub has expanded its product portfolio with the launch of Zenims, a denim range positioned around comfort, alongside a campaign that questions the long-held notion that wearing jeans has to be uncomfortable Titled around the idea that "Comfort is…...

afaqs!
afaqs.com > news > advertising > spykar-spotlights-womens-denim-fits-in-new-campaign-12190820

Spykar spotlights women's denim fits in new campaign

3+ week, 8+ hour ago   (146+ words) Spykar has launched 'A Fit For Every You', a campaign for its women's denim collection. The campaign highlights seven denim silhouettes, including Alexa (Super Skinny), Bella (Straight Fit), Bella Wide (Wide Leg), Emma (Slim Straight), Elissa (Bootcut), Barrel Leg and…...

afaqs!
afaqs.com > news > mktg > killer-jeans-bets-on-home-grown-cool-to-take-on-global-denim-giants-11222151

Killer Jeans bets on ‘home-grown cool’ to take on global denim giants

4+ mon, 3+ week ago   (1199+ words) There was a time when denim in India came stamped with aspiration from elsewhere. The fits, the finishes, even the faces selling them often travelled further than the jeans themselves. In that context, for a homegrown label to not just…...