6+ hour, 42+ min ago  (516+ words) Before the 501" became a global icon, the story of Levi's" denim had already begun. Now, Levi's has unveiled a new archival release through Levi's Vintage Clothing, recreating one of the oldest surviving pairs of blue jeans in the company's history:…...

1+ mon, 1+ week ago  (235+ words) Oui Speak Fashion On April 7, Paris-based luxury brand Ala'a released its new denim line, "Ala'a Denim," exclusively through its retail stores worldwide The collection is centered on the theme "A Study of the Body" " Ala'a's answer to one of fashion's…...

1+ mon, 2+ week ago  (416+ words) Italian designer Adriano Goldschmied, known as the "Godfather of Denim," passed away at dawn on April 5 at a hospital in Castelfranco Veneto, Italy. He was 82 years old, following a prolonged battle with cancer. He is survived by his wife, Michela,…...

3+ mon, 1+ week ago  (313+ words) On February 9, Levi's" launched its new global campaign, Behind Every Original. The campaign shines a spotlight on "originals'individuals who have pushed culture forward through their own creativitycelebrating their lives, values, and personal journeys. The film features a wide-ranging cast of…...