News
Cavender's to Carry Zach Top x Kimes Ranch "ZT" Jean in All Stores Nationwide Beginning June 10
6+ hour, 56+ min ago (472+ words) Jun 02, 2026, 06: 33 ET The signature Zach Top x Kimes Ranch denim style arrives in more than 130 Cavender's locations and online ahead of additional apparel and product releases later this year Designed in partnership with rising country music artist Zach Top and…...
ALIA BHATT JOINS LEVI'S" AS GLOBAL BRAND AMBASSADOR, USHERING IN A NEW ERA OF FIT AND FASHION
8+ mon, 3+ week ago (203+ words) 05 Sep, 2025, 13: 02 IST MUMBAI, India, Sept. 5, 2025 /PRNewswire/ -- Levi's" is proud to welcome Alia Bhatt as its new Global Brand Ambassador. This partnership brings together two global forces, Levi's", the name that defines denim, and'Alia Bhatt, whose impact and influence in film…...
The Levi's" Brand declares that Baggy is Back with a new campaign featuring Alia Bhatt and Diljit Dosanjh
8+ mon, 3+ week ago (157+ words) 11 Sep, 2025, 12: 39 IST BENGALURU, India, Sept. 11, 2025 /PRNewswire/ --Baggy is back and the Levi's'brand is leading the charge with Easy in Levi's, a new campaign that showcases ease and effortlessness. Fronted by global brand ambassadors Alia Bhatt and Diljit Dosanjh, this drop…...
LEVI'S" 'BEHIND EVERY ORIGINAL' CAMPAIGN EXTENDS WITH ALIA BHATT
2+ mon, 2+ week ago (205+ words) 13 Mar, 2026, 16: 12 IST A bold new global campaign that celebrates her journey, voice and style MUMBAI, India, March 13, 2026 /PRNewswire/ --The Levi's" brand brings its 2026 global campaign,'Behind Every Original,' to India, starring Global Brand Ambassador Alia Bhatt. For over 150 years, Levi's…...
J. Crew's Iconic Rollneck" Reinterpreted Through the Lens of Emerging New York Designers
3+ mon, 2+ week ago (649+ words) Feb 12, 2026, 09: 00 ET Five American designers, one American icon. NEW YORK, Feb. 12, 2026 /PRNewswire/ --For the first time ever, J. Crew is re-imagining its 40-year old signature and celebrating its legacy with The Rollneck" Remix, a New York Fashion Week'timed project inviting five…...
Silver Jeans Co. Partners with Musician Alex Sampson to Launch The "What's Your Truth" Spring 2026 Campaign
3+ mon, 2+ week ago (277+ words) Feb 10, 2026, 08: 00 ET The collaboration extends on the road with Silver sponsoring Sampson's 2026 U. S. tour. NEW YORK, Feb. 10, 2026 /PRNewswire/ --Silver Jeans Co. , a North American heritage denim brand with over a century of experience in crafting quality apparel, is partnering with PEOPLE…...
Modern Meadow and HELLER-LEDER Launch INNOVERA" Europe to Advance Sustainable Material Innovation at Scale
4+ mon, 5+ day ago (994+ words) PR Newswire Joint venture establishes a dedicated European entity focused on developing and manufacturing INNOVERA" for premium segments NUTLEY, N. J. , Jan. 28, 2026 /PRNewswire/ -- Modern Meadow, a leader in bio'design, together with premium leather tannery HELLER-LEDER, today announced the formation of INNOVERA" Europe,…...
Hellmann's Launches House of Hellmann's, a denim collection that blends texture and taste, bringing fashion and flavor to the field
8+ mon, 4+ week ago (198+ words) Sep 03, 2025, 09: 00 ET Inspired by tunnel walk fashion, Hellmann's first-ever fashion collection, designed by Streetwear Designer Zero Waste Daniel, puts a fresh spin on 'no white after Labor Day' rule The House of Hellmann's collection features a three-piece denim set'a hat,…...
GUESS JEANS: 'The Next 40 Years of Denim' Exhibition, launches in Tokyo, Japan
11+ mon, 5+ day ago (298+ words) Jun 27, 2025, 09: 00 ET LOS ANGELES, June 27, 2025 /PRNewswire/ -- Global expansion has been a key focus for GUESS JEANS, and the Japanese market is now more important to the brand than ever before. Riding the high energy off the brand's major April 2025 Coachella…...